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Thanks for joining us on our book promotion journey here on the BubbleStampede Blog. We learned a lot from our discussions and hope you've found some gems, too.
If you'd like to read an overview as we look back and reflect, you'll find that here .
If you're looking for information on specific topics, you'll find a rough index below. Of course, the best way to get ALL of the promo info jammed into this blog is to start at the very beginning. But however you read this blog, be sure to check out the comments. Some interesting discussions live there.
Happy Promotion Journey to You!
Sincerely,
and
author of Bubble Homes and Fish Farts
~~~~~~~~~~~~~~~~~~~~~~~~~
INDEX TO BUBBLE STAMPEDE POSTS
---Who Are We Again - About Laura and Fiona and their books
---You Ever Heard of Us? - Promotion we're already doing...where we're starting from
Audience
---Who are YOU Marketing To? - Choosing the right target audience, hubs and nodes
---Book Touring in Pajamas - Choosing the right blogs for your virtual book tour
Authorless Visits
---Who are YOU Marketing To? - when you can't go, but your book can
Author Photos
---The Good, the Bad, and the Ugly - why do we need one, what makes a good one, getting creative
Author Promotion vs. Book Promotion
---You Ever Heard of Us? - Importance of building your author name, not just the book
Blog Tour
---Book Touring in Pajamas - What is a blog tour, is it worthwhile, how to make one
---Blog Tours and BookTrailers - How did we do?
---Reader's Theatre, Teacher Guides and Blog Tours, Oh My! - How did we do?
Book Launch
---Can You Launch a Book Without Having to be There? Just wondering... - Physical Launch or Online?
---You Ever Heard of Us? - Initial launch ideas
---Launch Event Cluster: 15 Events in Two Weeks - Did we do it? Importance of launch timing
---Book Launch Tango - Organizing and planning two different kinds of in-person book launches
---Online Book Launches (Or the Chicken's Way Out) - Organizing an online book launch
---Book Launch Aftermath - post mortem discussion
Book Signings
---Who are YOU Marketing To? - Themed signing
---Buddy Up at the Book Signin' Corral - Book signing with a buddy
---Book Signing or Book "Event" - Make it special to draw in the crowds, unique activities
Book Trailers
---Grab Your $7 Popcorn - Getting started, choices
---Down in Front! - Making a trailer
---Featured Attraction - Laura's trailer
---Roll Them Credits! - What we learned about what makes a good trailer
---Blog Tours and BookTrailers - How did we do?
Buddying Up for Promotion - Strength in Numbers
---Buddy Up at the Book Signin' Corral - Book signing
---Just One Thing: Advice from Those Ahead of You on the Path - an idea to expand your repertoire of good promo ideas
---Word of Mouth: That Elusive Buzz and How You Can Foster It - Put it to work for you!
Giveaways
---You Ever Heard of Us? - Postcards
---A Little Something to Remember Me By - bookmarks, postcards, buttons, tattoos, pencils, treats, and other promotional giveaways
Links to more Promo Info
(Also see posts about individual subjects...we've embedded lots of links about specific subjects along the way)
---Don't be a Couch Potato...Publicity for Your New Release by Sara Dobie
---Promotion Gold in Them Thar Hills - Eight links to fabulous online promotion articles
---Shrinking Violet Promotions - Promotion for the introvert
---Supporting Authors When Your Heart is Bigger Than Your Wallet by Lisa Schroeder
Launch - See Book Launch
---Ask Not What Your Publisher Can Do For You...Actually, Go Ahead and Ask! - Inexpensive ways to get your publisher to help your promo efforts
Online Materials
---Offbeat Ideas for Connecting with Your Readers - videos, games, blooper reels, polls, other unusual activities
---Reader's Theatre, Teacher Guides and Blog Tours, Oh My! - How did we do?
Online Presence (See also Websites and Blog Tours)
---You Ever Heard of Us? - interviews, guest chats, CYBILS, blogs, websites and other online ways to get our name out there
---Social Networking Sites: Just how social does an author have to be? - JacketFlap, Facebook, MySpace, LinkedIn, GoodReads, Twitter: a first look
---Flittering and Twittering - Which social networking sites we chose to use and why
---Friends, Fans, and Family - A social networking followup, what we did and how it worked
---Launch Event Cluster: 15 Events in Two Weeks - scroll to the end of the post to read about booktour.com
Postcards - See Giveaways
Press Kit
Online Press Kit
---When the Press Comes A-callin' - what are online press kits, what's in 'em, some good examples
---Online Press Kits and Websites - How did we do?
Physical Press Kit
---Catching an Editor's or Producer's Eye - Press release tricks and tips
---Online Book Launches (Or the Chicken's Way Out) - link to Fiona's press release
Print Media
---Step Away from the Computer - Newspapers, alumni magazines, announcements etc.
Promotion Overview
---Sweeping Up the Dust and Bubble Juice - our last post, a wrapup
Promotional No-nos
---When Promotion Goes Over the Top - How far is too far, reasonable promotion or pushy and obnoxious?
Radio and TV
Readers' Theater
---Places Everyone! - What is it and will it work for poetry and nonfiction, and books without a story arc?
---Reader's Theatre, Teacher Guides and Blog Tours, Oh My! - How did we do?
Signings - See Book Signings
Speaking
---You Ever Heard of Us? - Libraries, conferences,
Specialty Markets
---Who are YOU Marketing To? - brainstorming
Trailers - see Book Trailers
Websites (See also Online Presence)
---Microsites vs regular author website Part 1 - a book specific site or include your book on a regular author website
---Microsite - Tech details
---Ask Not What Your Publisher Can Do For You...Actually, Go Ahead and Ask! - Making good use of your publisher's website
---Ask Not What Your Publisher Can Do For You...Actually, Go Ahead and Ask! - Making good use of your publisher's website
---Online Press Kits and Websites - How did we do?
Word of Mouth
Profile
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bubblestampede- Laura & Fiona: The Big Book Promotion Adventure!
Coming to you every Monday...and maybe other days, too, if we're feeling extra chatty!
Be sure to read the comments. Some of the most interesting conversation resides there!
WHY BUBBLE STAMPEDE?
We are Laura Purdie Salas and Fiona Bayrock, children's authors with our first trade books coming out in spring 2009. "Bubble" comes from Fiona's book, Bubble Homes and Fish Farts (Charlesbridge), and "Stampede" comes from Laura's book, Stampede!: Poems About the Wild Side of School (Clarion). Welcome to Bubble Stampede! Read more...
Laura's Book:
Stampede! Poems About the Wild Side of School
Please come to my online launch party on April 6!
Fiona's Book:
Bubble Homes and Fish Farts
A Junior Library Guild Selection
Be sure to read the comments. Some of the most interesting conversation resides there!
WHY BUBBLE STAMPEDE?
We are Laura Purdie Salas and Fiona Bayrock, children's authors with our first trade books coming out in spring 2009. "Bubble" comes from Fiona's book, Bubble Homes and Fish Farts (Charlesbridge), and "Stampede" comes from Laura's book, Stampede!: Poems About the Wild Side of School (Clarion). Welcome to Bubble Stampede! Read more...
Laura's Book:
Stampede! Poems About the Wild Side of School
Please come to my online launch party on April 6!
Fiona's Book:
Bubble Homes and Fish Farts
A Junior Library Guild Selection
Comments